Friday, May 8, 2020
What to Look For in a Paper Writing Service Online
What to Look For in a Paper Writing Service OnlineMany people opt for hiring a paper writing service online due to the convenience of working from home. By choosing to go online, you have more time to get in touch with your writer and have detailed discussions about the topics that you need addressed. This can provide the best results as you get all the knowledge on the topic in your hands.Of course, when you are looking for a local paper writing service online, you should ensure that you do find one that is reputable and well-known. You can search online for such services. From there, you should consider some things about the company that you are looking for.First, check out the reputation of the company. This is so important because the writer you are going to hire will not be there for the same reason he or she wrote the letter to begin with. The reliability of the writers is also essential as well. Check whether the writers are writing for a specific purpose or if they are simply hired because the need arose.You can also ask about the status of the freelance writers that they are managing. If there are several of them, it is better to get one or two that you can work with rather than taking chances that the other writer might run off with your notes. It is better to work with individuals who are efficient and reliable so that you can be assured that the documents will not be tampered with.You can also read some testimonials of the freelance writers you are interested in. This will give you an idea of how much money they charge and how reliable they are. The higher the amount, the better it is because it means the writer is more experienced and skilled in his or her field. Most importantly, you need to see how much they will charge for writing your project.Lastly, it is wise to check out the paper writing service online to check for the expertise of the writer that you are going to hire. There are sites that offer this service where you can check for their c redentials and whether they are dependable.When you are going to hire a writer, ensure that you find the right person. The best thing about hiring a service online is that you can start immediately. So it would be better to do this since you are not limited by the deadline of the deadlines you might encounter in a local office.
Wednesday, May 6, 2020
Open or Closed Adoption What is Your Choice Essay
The Complete Idiotââ¬â¢s Guide to Adoption defines adoption as the transfer of parental rights and obligations from one family to another. The adoptive parents assume all responsibilities of raising the child legally and financially, therefore severing all ties to the biological parents. The difference between a closed adoption and open adoption is when birthparents and the adoptive parents know nothing of each other. Records are usually sealed until the child becomes of age and chooses to open them. An open adoption is when the birthparents and the adoptive parents meet each other and come to a legal agreement concerning the exchange of pictures and letters and sometime visitation is allowed. This is where the conflict comes into play.â⬠¦show more contentâ⬠¦Perhaps he would have developed a far more serious problem, such as mood disorders, or personality disorder, or even obsessive compulsive disorder. Individuals handle lifeââ¬â¢s obstaclesââ¬â¢ in different m anors. It would not matter what the causing factor is. I choose closed adoptions. All biological information medical or otherwise should be disclosed in the initial adoption paperwork leaving no need to open the closed records at a later date. As parents we are given some authority to shape and mold our children. If we equip them with the full armor of God they can withstand the knowledge of not knowing their biological parents. My husband and I were foster parents for ten years. It was very rewarding to be able to take children from an unsafe environment and care for them in a safe and nurturing environment. The purpose of the Foster Care System is for parents or even single individuals to gain temporary custody of children whose parents are not able to do so for whatever reason. In the ten years we fostered we were fortunate to have had only nine children. Sadly though, of the nine children eight of them went up for adoption. The reasons that these children did not return to their homes was strictly because of choices that their parents made. My husband adopted our first placement of a sibling group of three. They went up for adoption simply because their birth mother did not want to complyShow MoreRelatedThe Different Types Of Adoption1680 Words à |à 7 PagesThe Different Types of Adoption Approximately five million Americans alive today are adoptees. Having the opportunity to adopt has given many families the chance to have a family on their own that they may not have been able to have before. Although it benefits the parents who are adopting it also helps the birth mother tremendously. There are several ways to adopt. Parents who want to adopt should choose the best option for them while birth mothers should be more educated so they can be sure toRead MoreLife Can Bring On Wild Challenges Day After Day886 Words à |à 4 Pagesto think about your decision. One of these decisions is a big one in my life that I will need to make one day if I ever want to have children of my own. I have been told that I may never be able to carry a child due to my Polycystic Ovarian Syndrome (PCOS). This is, Iââ¬â¢m sure difficult for any female to hear in their child bearing age. PCOS is a hormonal imbalance in woman, with this it makes it difficult to get pregnant. Because of this I may have to settle on two options, adoption or surrogacy. ThisRead MoreAbortion Persuasive Essay755 Words à |à 4 PagesHow would you feel if someone took your ability to live? Unfortunately, this is harsh reality for close to a million babies in the United States alone. Millions of lives that have been taken, never knowing what it is like to laugh until you cry. Millions of babies that could have changed the world and maybe one of them could have cured cancer, instead these babies are torn limb by limb, burned, and many other tortuous methods to end the precious life. Abortion is murder and is not only very cruelRead MoreAbortion vs Adoption Comparative Essay1090 Words à |à 5 PagesCOM/155 Final Draft What are your thoughts on abortion and adoption? Is one better than the other? Many Americans will say that adoption and abortion are the same, and it does not matter which one is chosen, because at the end of the day, the child is still gone. I disagree. Abortion is senseless when adoption is a much better option for someone in an unwanted pregnancy. Some comparisons of abortions and adoptions exist. Abortions and adoptions are both considered as giving upRead MoreSex and Teen Pregnancy: Paying the Price for Your Actions Essay708 Words à |à 3 Pagessettles, the girl is faced with a decision, should she terminate the pregnancy, keep the baby, or give it up for adoption once it is born. These are all extremely tough decisions for someone to make who should be worrying about which Jonas Brother they are going to have the crush on.There are also risks for things such as sexually transmitted diseases, and emotions that are beyond your control. Terminating the pregnancy is also known as an abortion. This is a procedure that is done in a doctorsRead MoreAbortion or Adoption Comparison Essay1321 Words à |à 6 PagesAbortion or Adoption: Weighing the Options The choice between adoption and abortion changes millions of lives every day. Some advocates of abortion feel if the mother of the child thinks that she will not be a good parent or thinks she will harm the child, that she has the right to abort the child. Abortion is a life changing decision and has the reputation of being an easy way out of an unwanted pregnancy. Adoption, on the other hand, is one way for a woman who is not prepared to be a parent toRead MoreThe Five Ethical Principles On A Macro Scale899 Words à |à 4 Pagesto carry a baby to term and adoption will happen. Solutions for some but, not all that wish to move on quickly without ridicule on many levels. Todayââ¬â¢s society has changed with media, internet and so much more. Having a child and giving it up for adoption is not always a closed deal. With technology children can find their birth parents and it has not always been a happy reunion. Birth parents have moved on to new lifeââ¬â¢s possibly other childr en. The past is not what they want thrown in their faceRead MoreThe Animal Protection Association (APA)600 Words à |à 3 Pagespeople together. The APA provides adoptions, shelters and care, and lost and found assistance for animals that have been abused by previous owners, who are stray, or are lost. They also provide educational services to educate the public on animal welfare. The APA meets the criteria for an impactful organization because it is a nonprofit organization and it has many different spread out locations so you can help no matter where you are. Although the APA is not open 24 hours a day i still believe itRead MoreI Dont Hknow1266 Words à |à 6 Pages__________ mortality rates. low; low Question 5 Sophie just had a baby, and her government ensures that she has 16 weeks of paid maternity leave, with 3 additional years of unpaid leave if she wants it. Her husband also has 11 days of paid leave. What country does Sophie live in? France Question 6 The USDA estimates that it cost __________ in 2009 to raise one child to age 18. $286 000 Question 7 A relationship in which one woman gives birth for another person or couple, who then adopts orRead MoreTeenage Pregnancy And Teen Pregnancy1664 Words à |à 7 Pagespeople are concerned about teens getting pregnant at such an early age. There are other people that do not pay much attention to it because it does not involve them. But what are people really saying about teenage pregnancy? According to guardianlv.com, it is time to approach teenage pregnancy differently. People believe that in your teenage years, that is when the body is the most youthful. A personââ¬â¢s teenage years are when the body is able to get back into shape a lot faster. The difference between
Tuesday, May 5, 2020
Standardization and Adaptation of International Marketing
Question: Discuss about the Standardization and Adaptation of International Marketing. Answer: Introduction: Starbuck is an American Company that is founded in Seattle and currently it is considered as the premier marketer and retailer of the special coffee throughout the world. The company has around 182,000 employees with more 19,500 outlets throughout the world in 62 countries. Starbucks offers variety of products and their range of products comprises of high quality coffee of premium price, tea, and wide range of food items with other beverages. The company also provides wide variety of tea products with license and trade through their channel of distribution (Armstrong et al., 2014). The report is based on proposal of new market strategies in Singapore for Starbucks so that the company can expand its products throughout Singapore outlets. Starbucks possess macro-environment of macroeconomic nature, which can be attributed to the constant economic recession internationally that has lowered the purchase powers of the consumers (Ali Talwar, 2013). The following macro-environment would offer information regarding Starbucks macroeconomic conditions. Market Demographics: Starbucks will be focusing its marketing of products among the customers that are adult aged. This is because such age group does not have higher demands for coffee beans and coffee creamer but these products serve as the necessary means of purchase. Additionally it will also target the age group of students ranging from 18-24 years since they are the most likely consumers of the coffee creamers. Political: One of the most important concern of Starbucks is the sourcing of the new raw materials by attracting the politicians of the Asian countries like Singapore. The enables the company to remain reliant on the social and environment conditions and follow the strategy of sourcing in compliance with mutually agreed fair trade policies of the international firms and national government of Singapore (Ahmed, 2014). Economic: The important economic constraint is constant recession that has been impacting the profitability of the company. Starbucks faces the difficulties related to rising labour cost and operation in the market. Social: The social factor that affects Starbucks is the rising demand of the customers is Singapore is for the cheap price products (Kotler Armstrong, 2013). This becomes challenge for Starbucks. Starbucks can easily provide products at cheaper but then the company faces problem of lower product quality due to cheaper pricing of the products. This may be a challenge in expanding and acquiring new customer in Singapore, Technological: Starbucks is presently using the technological advancement by collaborating with Apple to provide discount coupons for customers (Armstrong et al., 2015). Starbucks might offer new method of payment through mobile application, which the company is testing and practicing in USA. Environmental: International advocacy, activist and customers present concern for Starbucks. Therefore, the company needs to be aware of such concerns in order to enjoy continuous success in Singapore. Legal: Starbucks should be make sure that is aware of the legal environment of Singapore where it intends to expands since it has to source the raw materials in the home markets (Lilien et al., 2013). Micro Environment Factors: Supplier: One of the vital inputs for Starbucks is the beans of coffee along with the high quality Arabic coffee in specific regions, which offers less cost in switching amid the substitutes (Ebert et al., 2014). Along with the size and scale, Starbucks has the power of seeking advantage of the suppliers and simultaneously maintaining fair trade in Singapore. This result in lower bargaining is supplier. Channel Member: The coffee industry of Singapore is moderately saturated with a structure of monopoly competition. The channel of the coffee industry in Singapore is already filled with potential channel members and it would be difficult for new firm to enter into the market. Competitor: There prevails a monopolistic rivalry in the industry and Starbucks has wider market share (Gupta, 2013). There are also different competitors in Singapore that creates regular pressure on the Starbucks. The company is therefore suggested to maintain a competitive strategy of product differentiation and service to result in medium extent of the intensity within the company. Customers: The coffee industry possess numerous customers and no single buyer can influence the demand for concession in price. Starbucks can offer differentiated coffee products under the varied base of customers that makes comparatively lower volume purchase and lowers the purchasing power of customers. Competitive Strategy: The competitive strategy for Starbucks for expanding in Singapore is providing new unique, innovative and upscale atmosphere that could differentiate the products from its competitor (Johnson et al., 2014). The company should establish a community hub for socializing its customers and entertaining them simultaneously. It is further recommended that Starbucks should also make their presence felt through social networking and other mediums. The key to competitive strategy for Starbucks is introducing coffee creamer that can provide new experience to the customers. The company can introduce coffee creamers based on the seasonal preference together with the traditional year round flavours to the customers in Singapore. Marketing Objective: The marketing strategy of Singapore is to make the wide range of coffee products available to the customers including the new Coffee Creamer. To accomplish such strategy, Starbucks will be promoting the affordability along with the convenience take home facilities for its customers in Singapore (Volberda et al. 2013). In continuance to the growing relationship with the targeted corporation, the company would be offering product that is exclusively made for the shoppers. The new coffee creamer would be available in Starbucks stores of Singapore. Financial Objectives: The financial objectives of Starbucks is to gain the market share of 15% in the coffee creamer products inside the first year of operation in Singapore. The company is intended to increase the corporate net income by 3% from the introduction of the new coffee creamer in the Singapore market and increase the company share by $30 million in the span of one year (Baker, 2014). Social Objective: The social objective of Starbucks is to increase the customer service by creating a better working relationship with the customers through Customer relationship management. The company social objective is to create and maintain a working relationship with the targeted corporation. The Starbucks Corporation is planning to continue honouring its working relationship with the customers by offering products of better quality. Marketing Segmentation, Targeting, and Positioning: Segmentation: Unlike any other company, Starbucks is making the use of the market segmentation as one of the key marketing strategy that makes the use of the demographic segment. Starbucks fall under the category of market segmentation is because the company fall under the target market of ethnicity and generation. Large parts of the customers in Singapore is college goers and possess higher income with high social life. Therefore, Starbucks is looking forward to target the group of customers that are generally professionals and prefer enjoying higher lifestyle (Frynas Mellahi, 2015). The customers in Singapore are generally the consumers of gourmet coffee and this would make Starbucks a prestige for their company by introducing coffee creamers with new added flavours. Starbucks would be aiming for behavioural segmentation and such segmentation would offer company with the vital understanding in the areas of customers, tastes and preferences along with uses, attitudes or response to wards the products. Targeting: To target its customers, the target market strategy of Starbucks would be of undifferentiated marketing of its coffee products. By introducing undifferentiated marketing strategy in Singapore Starbucks will be able to ignore the difference in segments and would be able to target the entire market with one offer. Such strategy would help in focusing the common needs of the customers. Positioning: The competitive edge of Starbucks will help in positioning the brand awareness and consumer loyalty in Singapore (Stead Stead, 2013). Although there are some different coffee creamer and other brands of products but the company is positively looking forward to position its products through undifferentiated marketing strategy to attract more potential customers. In order to understand the marketing situation of Singapore marketing research has been conducted to better understand the taste and preference of customers. Because of the market segmentation, Starbucks has introduced wide range of coffee products including the coffee creamers. This was done by understanding the purchasing patterns of the Singapore coffee consumers and changing demands of the consumers needs. The coffee industry suffered a big slowdown in 2009 by 6.6% because of the economic crisis (Tapp Spotswood, 2013). However, the industry gained pace with the low annual rate of 0.9% from 2010 to 2016 and the present industry revenue stands, around $29 billion The research has been conducted keeping in mind the increasing consumer base in Singapore that is mainly driven by the improving economy. Major Discover and Findings: The major discover and findings in the marketing of the coffee products is the focus balance between the consumer base that primarily comprised of the collage age, post-graduation and young family. One of the effective way that helped in the marketing of coffee product and its pricing is that large portions of the coffee consumers were the high-end consumers that prefer brand (Festa et al., 2016). As a result, such group of coffee consumers almost made up 60% of the survey, which consisted 18-32 years old coffee consumers. In Singapore 54% of the population are beyond the age of 18 years and consume coffee averagely on daily basis with total drinking population 30 billion dollars on this beverage annually. As per the statistics, there is a large market potential in Singapore for coffee products especially in the service and marketing. Therefore, Starbucks and several other competing firms have seized the opportunity to innovate the market of Singapore based on the primary data. The marketing mix of Starbucks is focused on placing higher emphasis on the channels since the company is already established brand. Using this channel the company is anticipated to attain growth in the new markets of Singapore. Product Mix: The product mix of Starbucks will be focussing on the endless possibilities of introducing new products in the home of the Singapore market (Akgn et al., 2014). The company would be selling the experience and prestige with its brand name and package in the coffee creamer. Promotion Mix: The promotion strategy of Starbucks would be getting the word out to the right consumers. The focus of the company would be to assure that consumer appreciate the Starbucks products and must know how to locate the product. Place: If the consumers would like to purchase the products of Starbucks, they would be able to purchase at selected locations. The company has selected two main outlets for distribution namely its target stores and Starbucks retail outlets in Singapore (Hill et al., 2014). The quality and value of the Starbucks products are represented through such channel. Price: Starbucks would price its products by using the differentiated strategy to attract consumers. A cappuccino would cost around $2.50, a hot chocolate would cost approximately $2.35, and this would not make the consumer to spend more on coffee products. Detailed Strategy for one element of the marketing Mix: The detailed strategy of the marketing mix would help the company in understanding the central activity undertaken by the Starbucks for its marketing plan in Singapore targeted market. Price is considered as the main issue for the Starbucks coffee products. Captive pricing was used by Starbucks, which would always propose an extra spending for the consumers. The company faced much criticism due to its higher pricing of coffee products (Peppard Ward, 2016). With the adoption of the differentiating product, pricing strategy would help in enhancing the marketing mix of the company as this would enhance the promotions and would increase the sales of Starbucks in targeted market of Singapore. The industry of coffee products is increasing and bearing this in mind a marketing plan in Singapore has been planned that would seek to expand in the targeted market. Below stated are the control plan for the company. Starbucks would begin in the summer of 2018 by continuing to strengthen then working relationship with the Targeted Corporation. Currently the company has several mini Starbucks caf inside the targeted superstore location (Eden Ackermann, 2013). This forms an exciting opportunity for the company to expand its new coffee creamer products by advertising its new line of products. This would comprise of several collaborative advertisements with the targeted corporations. Metrics: The chairperson of Starbucks is in-charge of everything that occurs in the company. The company would measure the marketing, operations, finance creation and human resource as the metrics to assess the performance of its wide range products in targeted market of Singapore (Wheelen Hunger, 2017). The Starbucks products along with the coffee creamer would stand out in the targeted market because of the organic ingredients. A possible challenge that the company is anticipated to fac is the similar flavour for coffee creamer and organic ingredient at lower price. As a contingency the company would trademark its Coffee Creamer from other brands as an attempt to distinguish its flavour from the rival firms (Rothaermel, 2015). Consumers seeking exotic flavours would be turned off since the products of the Starbucks would be a trademark product. In spite of the fact that the company is entering late in the market but Starbucks established brands would offer consumer with quality products. Reflective Statement: To begin with the feedback gained from the formative group presentation helped in gaining an understanding of the marketing plan. The marketing plan provided me with the opportunity of preparing the research report based on the marketing plan of Starbucks. I was able to learn about the several macro environmental and micro environmental factors that are involved in the promotion of the product. The dynamics involved in preparation of the report enabled me t undertake an extensive amount of research in the areas of economics, technology, legal and environmental factors that are involved in the marketing of the products. I was able to understand the factors that enables a company to remain dependent on the communal and environment circumstances and follow the approach of obtaining in compliance with commonly agreed fair trade policies in a nation. With the help of these factors, I gained an insight that helped in understanding of the economic constraint that effects the profitability o f the company. Moving towards the collection of data, an important assertion I would like to bring forward is that the data collection was the challenging aspect of this marketing plan. The reason behind these challenging aspects was the collection of the reliable data formed an imperative element. The proposal of the marketing was entirely vital for the company that has been selected by me and given the variation of the coffee industry consumers it was hard to obtain the correct data. I undertook extensive research through internet, several government websites and statics published from the marketing of the coffee products from this industry. I undertook an extensive research in the areas of coffee market of Singapore and found that there were several high-end customers. The major discover and findings that I was able to discover was in the marketing of the coffee products is the focus balance between the consumer base that primarily comprised of the collage age, post-graduation and young family. The collection of data was though a hard part in preparing the report however, I gained an insight into one of the effective way that helped me in understanding the marketing of coffee product and its pricing is that large portions of the coffee consumers were the high-end consumers that prefer brand. Through the help of the several websites, I was able to gain insight that a group of coffee consumers almost made up 60% of the survey, which consisted 18-32 years old coffee consumers. As an alternative to the list of methods that could have been used in the development of the report is thought the help of direct interview with the certain age group of customers that are regular coffee consumers. Additionally, I also used interviews, focus group interviews, and survey questionnaires as an alternative means of collecting the data so that I could proceed with the preparation of the report. I also used the reports published by the food and beverage industry as the means of gaining an insight into the consumer habits relating to the coffee products. Additional research were performed in the areas of Starbucks retail outlets by suing the websites of the company. The primary data collected helped in understanding that in Singapore 54% of the populace are outside the age of 18 years and drink coffee commonly on daily basis with total consumption population $30 billion dollars on this liquid refreshment annually. As a result the data gained from the statistics helped me in understanding that the as per the statistics, there is a large market potential in Singapore for coffee products especially in the service and marketing. In future, I would like to undertake direct mailing to the potential customers of the coffee consumers to understand their pattern of consumption. Considering on the ethical requirement in the areas of data collection, the data has been collected by duly complying with the ethical requirements. All the facts, materials that has been collected by me is from the reliable source and does not contain any vague data. The collected of data has been the vital part in the preparation of the marketing plan and I ensure that authenticity of the data should be maintained. The primary interview, surveys, questionnaire offers valuable insight into the marketing conditions of the coffee products is Singapore and offers detailed description of the prevailing scenarios among the taste and preference of the consumers. Considering the storage of data, the data was stored by me in my computer drive which was protected from any kind of manipulation. The data was used primarily as the means of carrying out the extensive research so that the group members involved in the preparation of the report have better understanding of the prevailing conditions in the market. Additionally, I also used the SPSS tool for coding the questionnaire in the SPSS model. Primary Data Collection: The following questionnaire is designed to access the marketing plan of Starbucks Singapore. Section 1: Demographic Profile First Name Last Name Department Section 2: Factors which have a bearing on the marketing plan. Who is your potential Customer? College Goers Businessmen Employed Unemployed Do you plan to Advertise your product in TV/ Local Newspapers? Yes No Maybe Do you plan to promote the chain through Social Media? Yes No Maybe Is the Market Plan based on potential of the market? Yes No Maybe Is there an objective target of the volume of Sales? Yes No Maybe Do you have a contingency Plan in case of Targets not being met? Yes No Maybe Which of the following factors affect the business prospect the most? Economic Legal Technological Socio-Cultural Intra-Company Conclusion: The marketing plan can be contributed by stating that Starbucks must continue to expand their range of products in Singapore as the market provide the company with wide range of opportunity for expanding its product. The expansion policies could be adopted by following the technological trends as the target population of the company has greater probable consumer base. Overall, the brand of Starbucks could gain more success in Singapore by adopting the above-proposed strategy in the next year and this will result in constant increase in profits for the company. Reference List: Ahmed, M. (2014). Principles of Marketing. Akgn, A. E., Keskin, H., Ayar, H. (2014). Standardization and adaptation of international marketing mix activities: A case study.Procedia-Social and Behavioral Sciences,150, 609-618. Ali, H., Talwar, V. (2013). Principles of marketing.University of London: International Programmes. Armstrong, G., Adam, S., Denize, S., Kotler, P. (2014).Principles of marketing. Pearson Australia. Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2015).Marketing: an introduction. Pearson Education. Baker, M. J. (2014).Marketing strategy and management. Palgrave Macmillan. Ebert, R. J., Griffin, R. W., Starke, F. A., Dracopoulos, G. (2014).Business essentials. Pearson Education Canada. Eden, C., Ackermann, F. (2013).Making strategy: The journey of strategic management. Sage. Festa, G., Cuomo, M. T., Metallo, G., Festa, A. (2016). The (r) evolution of wine marketing mix: From the 4Ps to the 4Es.Journal of Business Research,69(5), 1550-1555. Frynas, J. G., Mellahi, K. (2015).Global strategic management. Oxford University Press, USA. Gupta, A. (2013). Environmental and pest analysis: An approach to external business environment.Merit Research Journal of Art, Social Science and Humanities,1(2), 13-17. Hill, C. W., Jones, G. R., Schilling, M. A. (2014).Strategic management: theory: an integrated approach. Cengage Learning. Johnson, G., Whittington, R., Scholes, K., Angwin, D., Regnr, P. (2013).Exploring strategy text cases(Vol. 10). Pearson. Khan, M. T. (2014). The concept of'marketing mix'and its elements (a conceptual review paper).International journal of information, business and management,6(2), 95. Kotler, P., Armstrong, G. (2013). Principles of Marketing (16th Global Edition). Lilien, G. L., Rangaswamy, A., De Bruyn, A. (2013).Principles of marketing engineering. DecisionPro. Peppard, J., Ward, J. (2016).The strategic management of information systems: Building a digital strategy. John Wiley Sons. Rothaermel, F. T. (2015).Strategic management. McGraw-Hill Education. Stead, J. G., Stead, W. E. (2013).Sustainable strategic management. ME Sharpe. Tapp, A., Spotswood, F. (2013). From the 4Ps to COM-SM: reconfiguring the social marketing mix.Journal of Social Marketing,3(3), 206-222. Volberda, H. W., Van Den Bosch, F. A., Mihalache, O. R. (2014). Advancing management innovation: Synthesizing processes, levels of analysis, and change agents.Organization Studies,35(9), 1245-1264. Wheelen, T. L., Hunger, J. D. (2017).Strategic management and business policy. pearson.
Saturday, April 18, 2020
Star And Necklace Essays - The Necklace, Necklace,
Star And Necklace The story The Star, which was written in 1970's, is trying to say that we need to understand the truth of our fate rather than put on blinders and quit refusing everything else that we don't want to see. In the story The Necklace written by Guy De Maupassant the woman worked herself to the bone for ten years trying to pay off the debt used to pay for the necklace she lost at the ball. The woman in this story is a poor pretty woman who thought she deserved a better life than one that she already had. The main character in this story is a woman named Louis, the daughter of simple working class man. Both stories include a sub theme of a hope for a better life, in which all men were created equal and all the ugly injustices in the world would cease to exist. But the cold hard fact is that we humans have this innate sense of optimism, which blocks our thinking for reality, because without it we would have no reason for living. In the case of he woman in the story "The necklace" the object being the necklace, which she eventually loses, and try's to replace. Instead of hiding the truth and facing the music, which was harder, to take than when she lied. The old adage which says," What a tangled web weave when we first start to deceive." We humans can't handle the truth. We think we know what is the truth. What that really is just bull*censored*. It's arrogance-playing tricks on our minds making us think we are in control of our lives. If we really were in control of our lives then why can't we control every little aspect of it that gives discomfort? Because we can't, because we don't know how, and eventually the truth will show that is we don't what the truth really is. Using the slippery slope logic one can conclude that the two stories are more similar than they are different but because the assignment at hand requires for me to compare and contrast in an illustrative manner then I guess I should start. In the story the Star the setting is on a rocket ship with astronauts and the setting in the necklace is old France in the late 1970's. The Star is a science fiction story while the necklace is an illustrative story. In the necklace the story is told from the third people point of view compared to the Star's point of view is in the first person. The necklace discusses the social classes distinction in detail while in the star is describes the Astrology in detail. The person who wrote the necklace was French was illustrative the author of the star was clearly American. The main focus of the story is based on the importance of having money while the star is about the survival of the fittest. The similarities in both stories include that both deal with theme of hope. One is more graphic in the account of survival as portrayed in the star but the details in how the girl had to work hard in how each detail in her work day was shown through words was illustrative. Both deal with the issue of false pretense that living a certain life would bring true happiness, which in both cases should that, it didn't. The dismal setting Star is in contrast with the grandeur at which the Necklace is played out. The false hope that we control our own destiny is both misinterpreted by everyone. That is why these two stories, which are about two different subjects, seem to have the same effect on a person, which is depression.
Saturday, March 14, 2020
Understanding IQââ¬Intelligence Quotient Scores
Understanding IQ- Intelligence Quotient Scores The measurement of intelligence is a contentious topic, and one that often sparks debate among educators and psychologists. Is intelligence even measurable, they ask? And if so, is its measurement important when it comes to predicting success and failure? Some who study the relevance of intelligence claim that there are many types of intelligence, and maintain that one type is not necessarily better than another. Students who have a high degree of spatial intelligence and a lower degree of verbal intelligence, for instance, can be just as successful as anybody else. The differences have more to do with determination and confidence than one single intelligence factor. But decades ago, leading educational psychologists came to accept the Intelligence Quotient (IQ) as the most acceptable single measuring stick for determining cognitive competence. So what is the IQ, anyway? The IQ is a number that ranges from 0 to 200 (plus), and it is a ratio that is derived by comparing mental age to chronological age. Actually, the intelligence quotient is defined as 100 times the Mental Age (MA) divided by the Chronological Age (CA). IQ 100 MA/CAFrom Geocities.com One of the most notable proponents of the IQ is Linda S. Gottfredson, a scientist and educator who published a highly-regarded article in Scientific American. Gottfredson asserted that Intelligence as measured by IQ tests is the single most effective predictor known of individual performance at school and on the job. Another leading figure in the study of intelligence, Dr. Arthur Jensen, Professor Emeritus of educational psychology at the University of California, Berkeley, has created a chart that spells out the practical implications of various IQ scores. For instance, Jensen stated that people with scores from: 89-100 would be employable as store clerks111-120 have the ability to become policemen and teachers121-125 should have the ability to excel as professors and managers125 and higher demonstrate skills necessary for eminent professors, executives, editors. What Is a High IQ? The average IQ is 100, so anything over 100 is higher than average. However, most models suggest that a genius IQ starts around 140. Opinions about what constitutes a high IQ actually vary from one professional to another. Where Is IQ Measured? IQ tests come in many forms and come with varied results. If you are interested in coming up with your own IQ score, you can choose from a number of free tests that are available online, or you can schedule a test with a professional educational psychologist. Sources and Suggested Reading Gottfredson, Linda S., ââ¬Å"The General Intelligence Factor.â⬠Scientific American November 1998. 27 June 2008.Jensen, Arthur. Straight Talk About Mental Tests. New York: The Free Press, A Division of the Macmillan Publishing Co., Inc., 1981.
Thursday, February 27, 2020
Understanding Practical Business and Organizational Research Assignment
Understanding Practical Business and Organizational Research - Assignment Example The study elucidates the huge problem of poor performance, accountability, and transparency in the government institutions such as municipalities. The Americans have expressed their dissatisfaction of the delivery of services in the government institutions. On the other hand, the purpose of the study was to evaluate the contribution of performance measure to the sustainable improvement, accountability, and transparency of the government organization (Sanger, 2012). The research hypothesized that cities that had sophisticated performance measurement systems would have a high likelihood of using the performance data to improve performance. However, the research did not have research questions. The study used an analytic approach to collect quantitative data from a sample of 190 cities. The researchers searched the cities with a high likelihood of measuring performance with the intent of improving service delivery (Sanger, 2012). Fundamentally, the researchers selected a sample from four service areas namely police, parks and recreation, fire, and public works. The study used quantitative approaches to analyze the data and present it in tables. The study findings are important for the city mayors and officials who hold leadership positions to implement the information gotten from performance measurement for the betterment of services. In summary, the researchers established that government institutions rarely implement the information from performance measurements for the improvement of services. The data analysis indicates that few organizations use the information to improve service delivery. The analytic approach used in this study can be applied to solve performance problems. The researchers have analyzed the problem by seeking the primary data of the various cities. Primary data establishes the main cause of a problem, and thus provides a platform for selecting the best solution (Zikmund, 2013). For
Monday, February 10, 2020
Climate Change and Conceptions Research Paper Example | Topics and Well Written Essays - 2000 words
Climate Change and Conceptions - Research Paper Example Life influences climate via its function in the water and carbon cycles as well as such mechanisms, for instance, evapotranspiration, albedo, weathering and cloud formation. Instances of just how life might have altered past climate comprise glaciations 2.3 eons ago caused by the oxygenic photosynthesis evolution. Glaciation 300m centuries ago piloted by lasting burial of putridness-resistant debris of vascular terrestrial plants, thereby, forming coal. Others include the extinction of the thermal maximum Paleocene-Eocene 55m years ago through flourishing sea phytoplankton. The global warming reversal 49m eons ago by eight hundred thousand eons of frozen azolla blooms, as well as global cooling of over the preceding 40m years steered by the enlargement of grass-grazer biotas (Edwards & Miller 82). Sunlight variants in the orbit of the earth steer to changes into the seasonal dispersal of sunlight getting to the World's surface, and in what way it is dispersed throughout the world. There is a precise little alteration to the region-averaged once a year averaged sunlight; nevertheless, there may be resilient changes within the seasonal and geographical distribution. The 3 forms of orbital variants are variants in Globe's eccentricity, alterations within the slant angle of World's axis of revolution, as well as the procession of World's axis. Join together, these yield Milankovitch cycles that have a huge impact on climate, in addition, are noted for their connection to interglacial and glacial periods.
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